Ambassadors
Voices for New Zealand wool.
New Zealand Wool Collective wouldn't get far without the people who choose to stand behind it. Our Ambassadors' Programme brings together people who share a vision of a better future for New Zealand wool and volunteer their time, energy and expertise to raise the level of awareness, innovation, specification and use of wool products.
We're grateful to all of them. If you get the chance, support them in kind.
Thank you for supporting New Zealand wool, Sam. We will miss you.
“Sir Sam Neill was Campaign for Wool NZ's global ambassador. A lifelong New Zealand wool devotee, he gave his time freely, generously and whole-heartedly, putting New Zealand wool in the spotlight just by being himself.
Sam campaigned passionately on the things he believed in. We will always be grateful for the gift he gave New Zealand wool. Our aroha goes out to his family, his friends and all those he loved dearly.”
— Kara Biggs, General Manager, Campaign for Wool NZ
Ambassadors
Stephen McDougall
Stephen McDougall is a founding Director of Studio Pacific and a strong advocate for wool's use in architecture. One of our founding Ambassadors, he joined in 2011.
Stephen's enthusiasm for wool runs through Studio Pacific's projects and into his voice within the wider industry.
Thank you for being part of this with us, Stephen.
Visit Studio Pacific Architecture →
Liz Mitchell
Liz Mitchell MNZM is one of New Zealand's leading fashion designers, specialising in bespoke tailoring, and a longstanding champion of New Zealand wool. She's been a Campaign for Wool Ambassador since 2018.
“Throughout my career I've always loved natural materials, and had strong ties with the New Zealand Wool Board. I love the beauty of wool — it's enduring, versatile and breathable. It helps create classics for customers who value quality and sustainability.”
Liz also founded Wool Revolution Studio, which promotes the economic and environmental benefits of wool across the value chain through art and design.
Thank you for your continued support, Liz.
Visit Liz Mitchell →
Robert Macfarlane
Robert has built a strong portfolio of residential and commercial interior work, grounded in close consultation with clients alongside his own design expertise.
For both commercial and residential projects, Robert believes there's often a wool answer — it's hardwearing and breathable, and works well in rugs, carpets, upholstery, drapery, Manchester, wall coverings, insulation and acoustic applications.
Thank you for being an active supporter, Robert.
Visit Macfarlane Design →